Founded in 2023, Didi Sports is a sports and digital marketing agency that builds connections between major brands and the figures who are transforming the culture of sports and entertainment. We represent top-tier athletes and personalities, connecting their talent with brands through campaigns, experiences, and partnerships that generate impact and cultural relevance.
Elite Talent
We involve the best athletes in the world and connect them with the best of the music, entertainment, and Latin culture industries.
Experience
With extensive branding experience and significant partnerships with the best in the market, we specialize in digital marketing, music campaigns, Esports, among others.
Directed by its founder and Emmy Award winner, Daniella Durán, the agency has been involved in top sports campaigns with prominent professional football players in Latin America.
Our main mission is to connect athletes with a wide range of clients, record labels, brands, associations, both in the United States and Latin America, bringing athletes to participate in the best campaigns worldwide.
Our People
Daniella Duran
CEO & FOUNDER
Daniella Durán Díaz (Cartagena de Indias, Colombia, April 3, 1991) is a Colombian journalist, television host, businesswoman, and media personality, known for her career in sports journalism, entertainment, and the fashion industry.
Throughout his career, he has worked with major media outlets and platforms such as Canal Capital, ESPN, W Radio, Telemundo, and NEON16, building a career spanning more than a decade in television and media in Latin America and the United States.
Her work has been recognized with two Telly Awards, the Latin Plug Award for Best Host in the United States, and an Emmy Award in the Multimedia Journalist category for her coverage of the FIFA World Cup in Qatar.
Daniella is currently the founder and CEO of Didi Sports, a company specializing in marketing, communications, and sports talent representation, where she works with prominent soccer players and international brands.
Her career has also expanded into fashion, entrepreneurship, and content creation, establishing her as a Latina voice at the intersection of sports, fashion, media, and culture.
